Convert Every Enquiry
Into an Enrollment
Automatically
Capture leads from WhatsApp, Meta Ads & your website. Let AI handle the conversation, score the lead, and auto-assign it to the right counsellor — all in real time.
Trusted by leading training institutes across India
How It Works
Three steps from zero to fully automated admissions pipeline.
Connect Your Channels
Link your WhatsApp number, Meta Ads account & website form. Every enquiry — regardless of source — flows into one unified CRM.
AI Converses & Qualifies
Your AI bot responds to enquiries 24/7, qualifies the lead with smart questions, scores them Hot / Warm / Cold, and auto-assigns to a counsellor.
Enroll, Train & Certify
Counsellors close the deal. You track enrollment, assign a trainer and batch, collect fees in installments, then auto-generate the certificate.
Leads From Every
Channel, One Place
Stop missing enquiries across WhatsApp, Meta Ads and your website. Every lead lands in EduLead CRM automatically — with their conversation history intact and AI conversation already started.
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WhatsApp Enquiries
Any message to your WhatsApp number is captured as a lead, conversation saved, and assigned to a counsellor instantly.
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Meta / Facebook Ads
Lead-gen form submissions from Meta Ads sync directly — no manual download, no spreadsheet copy-paste.
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Website Forms
Embed a simple script on your website. Form submissions drop into the CRM as new leads within seconds.
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Full conversation history
Every WhatsApp message is stored. Counsellors see the full chat thread before picking up the conversation.
High interest signals: asked about fees, placement record, and batch timing in one message.
Your AI Sales
Co-Pilot
The AI reads every WhatsApp conversation, qualifies the lead automatically, and gives your counsellors the exact script to close — with probability scores and psychological triggers.
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24/7 AI conversation & follow-up
The AI bot responds to new enquiries around the clock — no counsellor needed for the first touch.
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Intent scoring (0–100%)
AI scores each lead's buying intent from the conversation and classifies them as Hot, Warm, or Cold.
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A/B closing strategies
Two tailored strategies with close-probability estimates, psychology, and ROI rationale — specific to each lead.
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Pre-written WhatsApp messages
AI drafts the next WhatsApp message for the counsellor — personalized, persuasive, and ready to send.
Everything Your
Institute Needs
Every feature was designed around how training institutes actually work — from first enquiry to final certificate.
Auto Lead Assignment
New leads are auto-distributed to your counselling staff in round-robin order. Configure which staff participate and exclude anyone temporarily.
Counsellor Reminders
Set follow-up reminders on any lead. Counsellors see their reminders categorized by date — overdue, today, and upcoming. Never drop a hot lead again.
Bulk WhatsApp Messaging
Select any filtered group of leads and send a personalized WhatsApp message to all in one click. Filter by course, status, source, counsellor, or date range.
Pipeline & Status Tracking
Track every lead through your admission pipeline — New, Contacted, Interested, Demo Given, Negotiation, Enrolled. Filter, sort, and act on each stage.
Fee & Payment Tracking
Set up installment plans, mark payments received, generate bills, and see outstanding balances per student. Admin gets a full fee analytics dashboard.
Internal Group Chat + WhatsApp Alerts
Built-in real-time team group chat so counsellors, trainers, and admins can coordinate without leaving the CRM. Miss a message and it's pushed straight to your WhatsApp, so nothing sits unread.
AI Weekly & Monthly Reports
AI reads every counsellor's leads and writes a plain-English summary — response times, hot leads not yet enrolled, and which leads are most likely to confirm — auto-generated every week and month.
Website Analytics Dashboard
Google Analytics built right into the CRM — see acquisition channels, session sources, top organic landing pages, and engagement trends without switching tabs.
Staff & Role Management
Add counsellors, trainers, and admins with role-based access. Control who sees which leads, reports, and settings — all from one admin panel.
Manage Trainers
& Batches
All in One Place
When a student enrolls, the journey doesn't end with the counsellor. Assign trainers to batches, track schedules, and monitor every enrolled student's progress — without switching tools.
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Trainer-to-student assignment
Each enrolled student gets a designated trainer. See trainer workload across all batches at a glance.
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Batch codes & schedules
Organize students into named batches with start and end dates. Search and filter enrolled students by batch.
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Separate Course & Internship views
Two dedicated enrolled sections — one for course students, one for internship students — each with their own trainer and batch data.
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Batch leader tracking
Mark a student as batch leader. Useful for group-based learning and peer coordination.
Auto-Generate
Professional
Certificates
Stop making certificates in Word or Canva. EduLead auto-fills every student detail, generates a PDF, and delivers it to the student's WhatsApp in seconds — at scale.
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Course & internship certificates
Generate course completion certificates and internship completion letters from the same dashboard.
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Auto-filled from student record
Name, college, reg. number, degree, department, internship title, batch dates — all pulled from the CRM record automatically.
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Cloud-stored with a shareable URL
Certificates are uploaded to the cloud. Students can share their permanent certificate link on LinkedIn.
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Delivered on WhatsApp
Send the certificate directly to the student's WhatsApp number with one click — no download, no email.
Daily & Monthly
Reports on WhatsApp
Know exactly what every counsellor did today — how many new leads they handled, how many remarks they added, how many fees they collected — without asking them. Get automated WhatsApp summaries.
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Daily WhatsApp report
Auto-send each counsellor's daily activity summary — new leads, remarks, fees, reminders — every evening.
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Monthly performance & targets
Set monthly enrollment targets per counsellor. Track achievement % with visual progress bars and rankings.
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AI-generated insights
Every weekly and monthly report includes an AI summary — hot leads still not enrolled, and which leads are most likely to confirm next.
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Pipeline distribution analytics
See how many leads are at each pipeline stage this month. Spot bottlenecks and improve conversion.
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Excel export
Export everything — leads, enrollments, fees, certificates — to Excel for audits, CA submissions, or custom analysis.
Institutes Love Minmini CRM
"Before Minmini CRM, we lost 30–40% of WhatsApp enquiries because staff didn't respond in time. Now every lead is captured and assigned instantly. Our conversion jumped from 12% to 34% in 3 months."
"The certificate generation saves us 3+ hours a week. Students get their internship certificate on WhatsApp within minutes of program completion. They absolutely love it — and share it on LinkedIn too."
"The daily WhatsApp report is a game changer. As the director, I can see exactly what each counsellor achieved today without calling them. The monthly target tracking keeps the team motivated."
Simple,
Transparent Pricing
No per-seat fees. No hidden charges. One plan for your entire institute team.
- ✓ WhatsApp + Website leads
- ✓ Auto lead assignment
- ✓ Follow-up reminders
- ✓ Fee management
- ✓ Daily reports
- ✓ AI intelligence
- ✓ Certificate generation
- ✓ Trainer module
- ✓ WhatsApp + Meta Ads + Website
- ✓ AI conversation & follow-up
- ✓ AI lead intelligence
- ✓ Certificate generation
- ✓ Trainer & batch module
- ✓ AI weekly & monthly reports
- ✓ Team group chat + WhatsApp alerts
- ✓ Website analytics dashboard
- ✓ Excel export
- ✓ Everything in Professional
- ✓ Custom certificate templates
- ✓ API access
- ✓ Multiple institute branches
- ✓ Dedicated onboarding
- ✓ Priority support
- ✓ White-label option
See Botkovai Working Inside Your Institute — For Free
Book a 30-minute personalised demo. We'll show you how Botkovai captures your leads, how the AI responds in your regional language, how counselors save hours every day, and what your exact ROI looks like — using your real institute as the example.
Ram Nagar, Coimbatore – 641009
Book Your Free Demo
Fill in your details — we'll reach you on WhatsApp within 2 hours